page contents Automotive Thought Leader: Ralph Paglia: Merchandizzle: To market your inventory profitability, you've got to add more sizzle to the steak, yo! - Automotive Digital Marketing Professional Community My title page contents

Tuesday, October 18, 2011

Merchandizzle: To market your inventory profitability, you've got to add more sizzle to the steak, yo! - Automotive Digital Marketing Professional Community

Merchandizzle: To market your inventory profitability, you've got to add more sizzle to the steak, yo! - Automotive Digital Marketing Professional Community

The majority of your dealership’s calls and e-leads come from specific inventory listings found online. The content and quality of your online vehicle ads will single-handedly determine your profitability. Your best bet for success is to incorporate the new, proven fundamentals in online merchandising that maximize all of your online touch points (your web sites, online classifieds, mobile/text, QR codes, Facebook, YouTube and other social media). Utilizing these new digital tactics will improve your organic SEO, lead volume and dealership brand and convert more online lookers into in-store buyers. Click on link for more info and to register...