page contents Automotive Thought Leader: Ralph Paglia: Utilizing Today's Sophisticated Advertising Systems to Take Down the Competition and Boost Sales My title page contents

Tuesday, November 1, 2011

Utilizing Today's Sophisticated Advertising Systems to Take Down the Competition and Boost Sales

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Webinar Date: Thu. Nov. 3, 2011

Digital Dealer Webinars

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Digital Dealer Webinar: This Thursday - Nov. 3, 2011

Guerrilla Marketing and Competitive Conquest Advertising Strategies for the Web

Featuring: Ralph Paglia - VP of Digital at Tier 10 Marketing




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DATE:

Thursday, November 3, 2011

TIME:

11:30AM EDT // 10:30AM CDT // 8:30AM PDT

WHO:

Ralph Paglia - VP of Digital at Tier 10 Marketing

COST:

$99



About this webinar:

With Ralph Paglia, Vice President of Digital at Tier 10 Marketing and founder and editor-in-chief of America's leading social network for automotive marketing and sales professionals, The Automotive Digital Marketing (ADM) Professional Community.

With today's technologies and the sophisticated messaging and advertising systems available, there are more ways than ever before for aggressive dealers and managers to take their competition's customers away from them.

Attendees of this webinar will be provided with online tools and techniques to see exactly which keywords the competition is bidding on in Google, how much budget they have allocated for their web site's advertising, how to use your dealer advertising association's own web site to take customers from other dealers and how to select the "weakest gazelle" from among the herd of dealers in your market to "take down".

After this webinar you will know:

* How to create your dealership's Google Adwords account

* How to register competitive conquest domain names

* How to build guerrilla marketing microsites and landing pages

* How to determine your market's weakest gazelle for conquest




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About Ralph Paglia:

[https://staticapp.icpsc.com/icp/loadimage.php/mogile/916695/adafbb2bbe9555860b7256f1dd57c996/image/jpeg]Ralph Paglia has 20-plus years of leadership in information technology enabled automotive marketing strategy and tactical implementation. Widely known as the outspoken director of Digital Marketing at ADP Dealer Services, Paglia is now Vice President of Digital at Tier 10 Marketing. He is also the founder and editor-in-chief of America's leading social network for automotive marketing and sales professionals. The Automotive Digital Marketing (ADM) Professional Community provides an online exchange for strategies, tactics, best practices, files, images, videos and professional networking among marketing professionals working in the car business. Paglia has presented critically acclaimed workshops at each of the 11 previous Digital Dealer Conferences.


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Can't make the webinar Thursday? Still Register! We'll make a recording of the webinar available to you by the following Monday.

















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Upcoming Webinars:




11.3.11 - Guerrilla Marketing and Competitive Conquest Advertising Strategies for the Web

see the schedule<http://click.icptrack.com/icp/relay.php?r=28943352&msgid=111533&act=MLPC&c=916695&destination=https%3A%2F%2Fdealer-communications.webex.com%2Fmw0306l%2Fmywebex%2Fdefault.do%3Fsiteurl%3Ddealer-communications%26service%3D6> ››
















Can't make it Thursday?



Register anyway! We'll make a recording of the webinar available to all registrants the following Monday.






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