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Sunday, April 1, 2012

Social Proofing Drives Automotive Consumer...

Social Proofing Drives Automotive Consumer Engagement - Significant opportunities exist for automotive retailers to drive higher engagement through social proofing, suggests the report. In fact, more than 3 in 5 respondents said that they are likely to stay and shop on a car dealer's website if they are shown their friends' activities on the site. Additionally, 57% are more likely to make a vehicle information request or schedule a service appointment if they see a list showing their friends who ...
Social Sharing Drives 1 in 4 Automotive Purchase Decisions - Automotive Digital Marketing Professional Community
Social Sharing Drives 1 in 4 Automotive Shoppers to a Purchase Decision 1 in 4 online automotive shoppers, who gather information online and login to their Fac…
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