page contents Automotive Thought Leader: Ralph Paglia: Ford Dealers get Google+ Services from FordDirect at No Charge to Dealership My title page contents

Wednesday, September 3, 2014

Ford Dealers get Google+ Services from FordDirect at No Charge to Dealership

Great News! To help drive more web traffic into the dealership for sales and service appointments, Ford and Lincoln have partnered with FordDirect to provide professional Google+ business listings at no charge to all dealerships and Quick Lanes.  

Every Ford and Lincoln dealership and Quick Lane Retailer will soon have a customized Google+ business listing, and all you have to do is complete a brief survey that has been pre-populated with your dealership's information. Please click here dashboard.dealerconnection.com to complete the survey. The survey will remain openuntil April 18, so don't wait! 

If you don't complete the survey by April 18, a Google+ business listing will be claimed for your dealership using existing information, and you will have the opportunity to make changes as needed. Dealers can opt out of the claiming process by using the same survey if they do not want their page claimed.  However, dealerships and Quick Lanes without Google+ business listings will lose traffic and sales and service opportunities.

Remember, 97% of consumers search for local businesses online.  Your Google+ page connects you with customers on search, Google Maps, and Google+, no matter what device they are using. (Source: Google) For more information about Google+ business listings, including FAQs, please visit our website at: social.forddirectdealers.com/GooglePlus

If you have any questions, please call your Digital Performance Manager at 1-866-550-7812 or visit www.forddirect.com.

[Sent from Ralph's iPad Air]