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Monday, December 25, 2017

Ancira Auto Group Social Marketing Customer Concern Resolution Creates Influencer Raving Fan

Ancira Auto Group Social Marketing Customer Concern Resolution Creates Influencer Raving Fan

April Ancira describes how she discovered an unhappy customer using social media, contacted that customer, resolved his issues and then she learned he was the Director of Operations at San Antonio's Seaworld. This led to promotional tie-ins between the Ancira Group and Seaworld, plus multiple new and used car sales to Seaworld employees. 

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